New Product Development & Reformulation

Covance is your partner for enticing innovation—from concept to commercialization.

Your Needs

Do you want to create a new food, beverage or supplement? You need culinary inspiration and insightful technical support to bring exciting new products to market. You want a partner offering solutions for the entire lifecycle of your product—from innovative new concepts to commercialization.

Do you need to revamp current products or formulas? New formulations, line extensions, cost improvements and refined formulations demand a partner with deep formulation and ingredient knowledge. We help you build and protect your brand by supporting consumer acceptance, commercial viability and regulatory compliance activities

Our Capabilities

Our cross-functional and diverse expertise helps bring your ideas to life with creativity and a technical skill set. We help build your business case and ensure your finished product is vibrant and viable, using:

  • Culinary Ideation
  • Rapid Prototyping
  • Formulation Development
  • Consumer Sample Production
  • Ingredient Assessments and Selection

Together, we will cost-engineer and optimize products, evaluate ingredient substitutions and support nutrition testing. Build your brand with appetizing sensory attributes, with Covance support for:

  • Formulation Improvement
  • Feasibility Assessments
  • Ingredient and Application Exploration
  • Cost Improvements
Covance food solutions new product development. Photo of frozen yogurt.